What You'll Do

  • Demonstrate or explain products, methods, or services to persuade customers to purchase products or use services.
  • Provide product samples, coupons, informational brochures, or other incentives to persuade people to buy products.
  • Keep areas neat while working and return items to correct locations following demonstrations.
  • Record and report demonstration-related information, such as the number of questions asked by the audience or the number of coupons distributed.
  • Sell products being promoted and keep records of sales.
  • Set up and arrange displays or demonstration areas to attract the attention of prospective customers.
  • Suggest specific product purchases to meet customers' needs.
  • Transport, assemble, and disassemble materials used in presentations.
  • Identify interested and qualified customers to provide them with additional information.
  • Practice demonstrations to ensure that they will run smoothly.

Essential Skills

Active Listening 3.88/5
Speaking 3.88/5
Persuasion 3.5/5
Reading Comprehension 3.25/5
Service Orientation 3.25/5
Writing 3.0/5
Critical Thinking 3.0/5
Monitoring 3.0/5
Social Perceptiveness 3.0/5
Coordination 3.0/5
Complex Problem Solving 3.0/5
Judgment and Decision Making 3.0/5

Career Fit Overview

Use this summary to sense whether the day to day rhythm and focus of this path line up with what energizes you.

Top passions

  • Leader: Taking charge and moving ideas forward motivates you.
  • Organizer: Bringing order to data and processes satisfies you.
  • Maker: Building and fixing energizes you. You like tangible results and practical tools.

Common styles

Dependability, Integrity, Cooperation, Social Orientation, Concern for Others

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Key Abilities

This career demands strong capabilities in the following areas:

Oral Comprehension 3.88/5
Oral Expression 3.88/5
Speech Clarity 3.88/5
Speech Recognition 3.75/5
Deductive Reasoning 3.12/5
Near Vision 3.12/5
Written Comprehension 3.0/5
Written Expression 3.0/5

Technologies & Tools

Eko Email software Hypertext markup language HTML Microsoft Excel Microsoft Office software Microsoft Outlook Microsoft PowerPoint Microsoft Windows Microsoft Word Presentation software Social media sites Spreadsheet software Web browser software Word processing software Zoom

Work Environment & Style

Common Styles for This Career

  • Dependability (High importance: 4.47/5)
  • Integrity (High importance: 4.44/5)
  • Cooperation (High importance: 4.37/5)
  • Social Orientation (High importance: 4.33/5)
  • Concern for Others (High importance: 4.26/5)

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How to Become One

Some previous work-related skill, knowledge, or experience may be helpful but is usually not required. Training is often provided on the job.

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Also Known As

This career is known by many different job titles across industries. Here are all the variations:

Appliance Counselor Bell Ringer Brand Ambassador Collector Demo Specialist (Demonstration Specialist) Demonstrator Electric-Gas Appliances Demonstrator Event Brand Ambassador Event Specialist Event Staff Member Exhibit Display Representative Field Merchandiser Food Demonstrator Food Product Demonstrator Food Sample Representative (Food Sample Rep) Goodwill Ambassador Goodwill Representative Home Demonstrator Home Service Demonstrator Hostess Party Sales Representative In Store Demonstrator In Store Promoter In-Store Demonstrator Knitting Demonstrator Marketing Brand Ambassador Meat Products Demonstrator Merchandiser Newcomer Hostess Party Demonstrator Party Plan Dealer Party Plan Demonstrator Party Plan Sales Agent Party Plan Sales Consultant Party Plan Sales Host/Hostess Party Plan Selling Distributor Presentation Team Member Product Ambassador Product Demonstrator Product Event Demonstrator Product Specialist Retail Brand Ambassador Retail Merchandising Specialist Retail Sales Merchandiser Sales Ambassador Sales Brand Ambassador Sales Exhibitor Sandwich Board Carrier Sewing Demonstrator Sewing Techniques Demonstrator